Lead with a Story

Engage others with the story of the past, the reality of the present, and the possibility of the future.

With a compelling story, you’ll build connection and bring the need for change alive.

Gain undeniable authority and stand out from the pack.

Engage others with your message.

Build team cohesiveness.

Offer energy and hope and inspire people to act.

In a world satiated with information, stories capture people’s attention, activate their imaginations, and move people to act.

We’ll help you find and share the stories you need to lead, engage and motivate others

We helped Mahindra and Mahindra show their social responsibility

I participated in Sally Fox’s one-day workshop on “Business Storytelling” in Mumbai. It was an outstanding experience, and Sally kept all of us totally engaged and involved right through the day. She has an amazing ability to connect with people at a very high intellectual, emotional and spiritual level and yet keep things simple and implementable.

I have attended many workshops but surely this one must rank among the best. It was especially rewarding for us to experience a Maestro at work since we regard Storytelling as a very important component of the Mahindra Leader’s repertoire of competencies.

Rajeev Dubey

CEO , Mahindra & Mahindra

Choose from these offerings





Collecting and crafting

Create your compelling signature story

For staff of King County Library system

Thank you so much for the class for Creating Your Compelling Signature Story! I attended in order to gain tips on promoting myself with greater clarity and walked away feeling activated and connected to my fellow human beings. It was a much-needed breath of fresh air- in these complicated times of divisiveness, chaos, and conflict. We all have a story and they are all compelling!

Melissa Falgout

Online Library Services, King County Library System

I wasn’t getting the interviews that I felt I deserved. I knew my LinkedIn, resume, and cover letter were full of corporate jargon and boring. Sally Fox’s class helped me tell my career story to be more relatable and I feel more confident next time an opportunity comes my way.
Kristi H.

Community Relations and Graphics, King County Library System

Sharpen Your Story: Leadership Coaching

You can develop or sharpen your stories, like these professionals:

  • Executives in Mumbai used stories to reinforce their commitment to social responsibility.
  • Engineers in Seattle enhanced their presentations.
  • Fundraisers build relationships with donors.
  • Professionals learned to tell inspiring stories about their practices.

Sally helped me prepare a talk I was giving for a fundraising event for a program I started for LGBTQ youth.  It was key for me to pack a punch, bring in the personal, and tug at people’s hearts with sincere and raw stories of the youth with whom I work. She was compassionately ruthless in cutting out excess, distilling the heart of the message and  urging me to convey my passion for the work. My five minutes took the listeners through a journey of personal stories and cultural context that painted a whole picture of the work I do. People gave way beyond what I had imagined, touched by the humanity of the work this program does.

Sarah Wright

R.N., Therapist and Program Manager, Vashon Youth and Family Services

Lead through story: Workshops and talks

Learn to use storytelling to change your culture, develop your leadership and inspire your staff.

  • Executives in Mumbai used stories to reinforce their commitment to social responsibility.
  • Engineers in Seattle enhanced their presentations.
  • Fundraisers build relationships with donors.
  • Professionals learned to tell inspiring stories about their practices.

Improve the effectiveness of your boards and teams while teaching them to use stories.

  • Dispute resolution lawyers advocated for their field
  • College science teachers built a community of practice.
  • Art museum trustees connected their stories with the museum’s mission.

Sally is insightful, compassionate, and skilled at seeing the connections in a system. I have attended two of Sally’s workshops and gained a great deal of value from both.

Her workshop on storytelling was amazing. She reflected my statements and ideas back to me in a way that I could see them differently, pulled the tangled strings of my story together to help me make sense of them, and regularly made sure to check to see if what she was suggesting actually hit the mark. She helped me to pull the strengths and gifts out of my story and to see the toolkit I have unknowingly been carrying around with me all this time.

Sally helped me to reframe a difficult situation to see how the challenges I faced were a fractal of the larger organization. Armed with my new insights and perspective, I was able to return to work reinvigorated and ready to try new strategies and tactics for moving forward.

If you ever get a chance to take one of Sally’s workshops, I definitely recommend you do so.

Peggy Mangan


Collect and craft your best stories: build your legacy

Honor yourself by recording your legacy to share.

  • Through audio, video or written work we’ll help you craft what you’ll be proud to share.

Honor your staff within your system by recognizing and recording their stories.

  • We curated the stories from seventy nurses for a legacy book honoring their pioneering work.

Let us customize a program for you!

Create your story
Engage the world

 Conversations with creators who are shaping the stories that are shaping the world 

Join us in conversations with creative change makers who are shaping their new stories about today's rapidly changing world as they discover how to live a more joyful and authentic life. 

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